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Creating a business culture based on male and female values as a strategy to stimulate growth

Other books I have written:

David Veenhuys is a Dutchman living in Switzerland. To the relief of his parents and the astonishment of his teachers he obtained, in 1976, a Master degree (licence) in economics at the university of Geneva.

 

After working in marketing with Procter & Gamble and in advertising with Young & Rubicam, David started his own business in 1987 as an independent consultant.

 

As such, he has worked or works as a marketing consultant, as a creative director and copywriter, as a Dean of graphic design (at Art Center Europe), and as a teacher (chargé de cours) at the University of Lausanne, the Haute Ecole de Gestion de Neuchâtel and Webster University in Geneva.

 

 

David has written two books about selfmarketing (one of which is for women, published in four languages and eigh countries).  He has also co-written a book on how to create your own company.

 

His latest book ‘The 7 laws to free yourself from fear’, was published in French in September 09 (Editions Jouvence) titled ‘Les 7 lois pour se libérer de ses peurs’.

 

David has also participated in developing the architectural concept of the new TGV train, which should become operational in 2020. During all of this he usually manages to remain one step ahead of his banker and, from time to time, to learn from his mistakes.

Critiques «Les 7 lois» «Je viens juste de lire ce remarquable livre dans l’avion qui me conduisait vers mes nouvelles fonctions à Londres. J’ai beaucoup aimé. Nous pouvons tous nous retrouver dans nombre des points abordés, et les solutions proposées constituent des rappels fort utiles. » Paul Polman, CEO Unilever

Un contenu percutant pour une entrée, un retour dans le monde du travail et même si vous avez déjà un job ce petit bouquin est à mettre dans votre bibliothèque.

http://www.lesmeufs.org

• Femmes ! Emploi et marketing de soi,  Un livre fort intéressant sous forme de fiches vous permettant de découvrir les méthodes à suivre dans votre recherche d’emploi et la gestion de votre carrière. L’auteur parle du marketing personnel pour mieux gérer tout cela. Et non seulement destiné aux femmes, il peut bien être profitable aux hommes aussi !

http://www.jobtic.ch/